Start Garden 100
Start Garden 100
Start Garden
ABOUT THE GRANT
The Start Garden 100 is Michigan's largest open business competition, awarding a total of up to $500,000 in combined grant, loan, and startup capital across 100 finalists and 10 grand prize winners. Administered by Start Garden — a Grand Rapids-based accelerator focused on equitable entrepreneur-driven economic development — the competition is open to anyone in Michigan with a business idea, including aspiring entrepreneurs and existing businesses exploring a new opportunity. Applicants submit a 100-second video pitch to enter, and 100 finalists are selected to each receive a $1,000 no-strings-attached cash grant to begin preparing for the program's Demo Day event in downtown Grand Rapids.
At Demo Day, ten grand prize winners are each awarded an additional $20,000 cash grant from Start Garden, and through a partnership with Northern Initiatives — a nonprofit Community Development Financial Institution (CDFI) that has supported Michigan small businesses for over 30 years — each of those ten winners is also offered an optional pre-approved $20,000 loan, bringing the maximum potential capital per winner to $40,000. While the specific blend of grant, loan, and additional capital partner funding varies depending on each winner's business and chosen pathway, the overall program represents one of the most significant pools of accessible startup funding available in the state. A separate high school category for students under 18 awards $1,000 each to five selected finalists, with an additional $5,000 going to a high school winner chosen on Demo Day. Beyond funding, finalists receive two months of mentorship and refinement support from Start Garden's leadership team and partners, along with visibility through the Demo Day platform and ongoing connections within Michigan's entrepreneurial ecosystem.
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NOTES
We haven't added commentary on this grant yet. In the meantime, the fundor's website (linkeded above) is the best source for application details and eligibility specifics.
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