Tell you whole story in two pages. This is a great way to get started if you're early in the planning process - you can always expand further in the future.

Two Page Business Plan.docx

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How to Write a Simple Two-Page Business Plan

Writing your first business plan can seem overwhelming but it doesn't have to be. Many new entrepreneurs think a business plan has to be 20 or 30 pages long, full of charts and complicated financial models. The truth is, when you’re just starting out, a simple and focused business plan might b all you need.

That’s why we created a two-page business plan template. It's a straightforward guide that helps you quickly organize your ideas, clarify your strategy, and set your plans in motion.

If you need a more comprehensive plan down the line? No problem! This is the same information you'll need for our detailed business plan template, we've just condensed each section down to the key essentials.

In the post below, we’ll share general tips for using the template and making the most of your business plan. Hopefully you can spend less time stressing about writing and more time building your business.

Why Use a Two-Page Business Plan?

• Saves time: Instead of spending weeks writing, you can outline your business in hours.

• Clarity beats complexity: Writing concisely forces you to focus on what matters most.

• Easier to share: Mentors, and investors will appreciate a quick, digestible overview.

• Flexible: A two-page plan can evolve with your business as things change.

Tips for Using This Business Plan Template

1. Write Simply and Directly

Avoid jargon or overcomplicated explanations. The best business plans are written in plain language that anyone could understand. Imagine explaining your idea to a friend who knows nothing about your industry.

2. Focus on the Big Picture

Your plan doesn’t need every minute detail figured out from day one. Instead, highlight the key elements: what problem you’re solving, how your business will make money, and why customers will choose you.

3. Don't be too Salesy

While a business plan may feel like a sales document, it really isn't one. Buzzwords and embellished language will tend to discourage your reader, not excite them. Just lay out the facts simply and let your ideas speak for themselves.

4. Update as You Grow

A business plan is never “finished.” Use this template as a working document you revisit every few months.

Final Thoughts

A business plan doesn’t have to be long to be effective. With the right structure and mindset, even a short, two-page plan can give you the clarity and confidence you need to launch and grow your business.